We’re a swiss-army knife of marketing know-how and chutzpah, and an indispensable partner to our clients; we’re obsessed with executing great ideas that drive results.
Simply put: we’re a creatively-driven marketing agency.
Everything we do comes from a place of wanting to do the best creative work we can. The core to being interesting is the story that you’re telling, the creative and production is the execution of that story. Here are a few specific ways we can help you find and execute your story:
Being a master of digital is imperative to any business and marketing strategy. However, digital no longer just means your website. An entire conversation exists online over numerous social channels. Your target customer is out there, waiting to hear something interesting — what should we say? Below are just a few of the ways we can help you answer that question:
- Responsive web development and design
- Social media management and marketing
- Interface development and design
The core philosophy to inbound marketing is to prove value. You do this by first defining who you’re talking to through the creation of a buyer persona. We’ll then schedule and create content offers specific for individuals found in each buyer persona. With these content offers, we work them through the three phases of the buyer’s journey. The list below has some of the elements of the inbound process:
- Blog strategy and writing
- Ebook writing and design
- Email campaigns
- Creative content offer development
- Hubspot management
Our favorite tool to do this all in is Hubspot. In the right hands it can be a real race-car. Did we mention we’re certified inbound experts and a Hubspot Agency Partner?
You can build the best car in the world, but if you don’t know which way to go, then you’re just going to drive around aimlessly, accomplishing nothing. Everything for us starts with the creative brief prepared by our account team. This is the guiding light for each project and informs each creative decision. From there, other strategic insights come to light such as:
- Campaign strategy
- PR Strategy
- Marketing strategy
The phrase “we become partners in our clients businesses” gets tossed around a lot. So we figured, instead of relying on that cliche, it’d be best to have some of our clients speak for themselves:
“It was great working with Kapowza. They are creative and professional from start to finish and the end result was even better than we expected!”
— Lida Zlatic, CEO ClassTracks
“Love the creativity combined with an understanding of how all things are linked with sales, marketing and other business processes. ”
— Rob Wray, CEO Whitebox