Urban Teachers

Go Deep

Urban teachers wanted to talk to college students about trying the hardest job they’ll ever love: teaching. We created a series of digital and print advertisements to engage college students and talk to them on their level.

We focused on the Urban Teacher supported markets of Baltimore, DC, and Dallas Fort Worth, specifically colleges and universities in these areas. Print advertisements ran in college-run newspapers at Georgetown University, Howard University, Texas Christian University, University of North Texas at Dallas, Towson University, University of Texas at Arlington, and George Washington University.